In order to attract our audience, we used the same methods that a professional distribution company would create:
A film website
A Facebook page
Instagram and a Twitter feed.
Instagram and a Twitter feed.
FACEBOOK: Callum D has made the Facebook page. This page is the official page for Fantastic Beasts. We see that this page has a large number of followers which shows that viral marketing like this is working through social media platforms like Facebook. We see that this page has 2.8 million followers.
INSTAGRAM: Oli made the Instagram page which we used during the production of our movie to show the progress of how we are filming. We will also use it to update followers on the progress just like Instagram pages made for feature films. They also use this platform to 'hype up' the movie which is what have done with the posts.
TWITTER: Calum GB has made the twitter feed. This Twitter page for Captain America: Civil War has a total of 1.3 million followers. We see that the top post that the page has pinned is you can now buy the DVD on Blu-ray and Digital HD.
WEBSITE PAGE: I have made the website. This website consist of pictures from during the filming, as well as pictures from the film. There will be additional information about who made the film as well as the basic plot of the film. The website is being made using photoshop meaning that it will not be a functional website that people can visit on the web. A website is used to give extra information to the visitor rather than small posts and single pictures on social media websites. An example of an interesting webpage, is that of the Star Wars: Rogue One website which is incredibly interactive where you can take a tour of the Death Star. You can watch videos and look through a gallery of photos.
INSTAGRAM: Oli made the Instagram page which we used during the production of our movie to show the progress of how we are filming. We will also use it to update followers on the progress just like Instagram pages made for feature films. They also use this platform to 'hype up' the movie which is what have done with the posts.
TWITTER: Calum GB has made the twitter feed. This Twitter page for Captain America: Civil War has a total of 1.3 million followers. We see that the top post that the page has pinned is you can now buy the DVD on Blu-ray and Digital HD.
WEBSITE PAGE: I have made the website. This website consist of pictures from during the filming, as well as pictures from the film. There will be additional information about who made the film as well as the basic plot of the film. The website is being made using photoshop meaning that it will not be a functional website that people can visit on the web. A website is used to give extra information to the visitor rather than small posts and single pictures on social media websites. An example of an interesting webpage, is that of the Star Wars: Rogue One website which is incredibly interactive where you can take a tour of the Death Star. You can watch videos and look through a gallery of photos.
You show understanding of how to attract and address your audience and have made the outline design for a very simple film webpage. You know the importance of social media in communicating with your target audience and should add in the images of the social platforms that you speak of having made for your group production.
ReplyDelete